New Delhi. Croma, India’s largest electronics
retailer backed by the Tata group, unveiled its “Superrr Exchange” to begin
festivities for the New Year! Superrr Exchange makes it easier for customers to
upgrade their old electronics while contributing to a cleaner, greener future.
Starting December 21, 2024, Superrr Exchange offers customers three times the
regular benefits on exchanging their outdated gadgets for brand-new,
energy-efficient devices.
Under Superrr Exchange, customers
exchanging select home appliances and a wide range of other electronic devices
will enjoy up to 3x exchange benefits and exclusive rewards and discounts on
brand-new products. In addition, they can save up to Rs21,000when exchanging
old laptops and mobiles.
As a part of this universal exchange
initiative, customers can walk in with any old device and walk out with any new
product. Yes, this means you can exchangeyour unused old grinder and walk out
with a brand-newSmart TV! What’s more, customers with products that no longer work
need not feel left out; even these can be dropped off at their nearest Croma
store in exchange for a Rs500 Croma voucher.
Superrr Exchange will run nationwide
across all 550+ Croma stores, making it easier than ever for customers in every
part of the country to trade in their old devices responsibly. Every Croma
store has a designated disposal area, where old electronics are collected
before being ethically recycled in partnership with authorised recycle partners.
Shibashish Roy, Chief Executive
Officer, Infiniti Retail Ltd. said, “As we welcome the New Year, Superrr Exchange is helping
create new beginnings. People aren't just getting new devices when they avail
of exchange, they're thinking consciously about buying responsibly. They are
also joining a growing movement of people who know that little changes add up
to making earth a better place to live.”
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