Commenting on the announcement, Mr. Fumiyasu Fujimori, Managing Director, Panasonic
Marketing India, Panasonic Life Solutions India said, “At
Panasonic, we are looking at a promising festive season this year. Today, our
consumers are looking for premium appliances that are energy-efficient, smart
and connected, with focus on health and hygiene, and Panasonic provides just
that. With the festive season peaking in India, ‘Come Home with Panasonic’
enables consumers to make the most of our exclusive range of offers and
celebrate to the fullest.”
Speaking on the festive offer, Mr.
Sandeep Sehgal, Director and Head of Sales,Consumer Division,
Panasonic Life Solutions India said, “With the recent launch of our range of frost free
refrigerators, Matter enabled RACs powered by Miraie, Top and front load
washing machines, our consumers’ sentiments have been positive. We are anticipating a double digit growth this
festive season, as compared to last year’s festive season.
‘Come Home with Panasonic’ offers an opportunity to buy
smart products, making consumers’ everyday lives more convenient, comfortable,
and connected. The campaign is a heartfelt
exploration of the significance of "home" during Diwali, capturing
the universal pull to return to one's roots despite distances and challenges.
dharmendra.bhaskar@mslgroup.com
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